The activities involved in getting desirable rankings on search engine sites are executed by professionals/companies with skilled manpower to get effective results. Search Engine Optimization services like every service-oriented activity attracts a fortune to compensate the professionals/companies rendering the services.
As SEO services differ, so do the costs vary with the kind of services to be rendered and the plans to be subscribed to. The variety of SEO plans include:
between the price range of $50-$250 per hour. This is an SEO
pricing package that is rendered on hourly basis, and the costs of
services are charged on hourly rates. It is more of
a consulting service
for which payments are made per hour spent.
plan (retainer): In
this package, the payment for SEO
service is fixed on a monthly basis. The price of SEO
from $500-$10,000 per month, clients pay depending on the kind of
service required, as
well as the experience
level of the professional
rendering the service; is it an agency, a freelancer or consultant?
The price is determined on a monthly basis.
project plans: In
this category, the price ranges from $500-$8000 fixed for an SEO
project. The cost of SEO
charged based on the project to be carried out. The cost of
executing the project/expected outcome is usually predetermined.
services in this package are
paid for based on a
certain fixed amount
with regards the
In selecting an SEO pricing plan, there are a number of factors to be considered if you intend to get an effective result.
These factors include:
the number of keywords a time acts as determinant of the amount to
be charged for SEO
services for your
website. The more the keywords you want to rank, the more costly
service. Hence, the
price of a five
keywords ranking will be lesser than the price for a ten or more
service provider: The
provider of SEO
services influences the cost
as a well-established
agency is bound to
cost more than a
who will in turn
cost more than a freelancer. Therefore, the service provider you
the price you will pay for the optimization of your site.
kind of service: The
kind of project you seek for your website/brand determines the cost
you will be charged for such service. This metric
is mostly used in per
of competition: Different
industries have different levels
of competition, the more competitive your industry is, the more
expensive ranking your
website will prove.
This will help put your website on high rankings on search sites
and draw new customers through your site to your business.
In spending on an SEO service provider, assess the factors with regards to what is being offered, these include: proven results, testimonials, team strength, etc.
An SEO company is a service company that deals with the identification and implementation of search engine facilities with best practices, in a bid to ensure better placement of your website on the rankings of search engine search result’s pages based on the client requirements. In less technical terms, an SEO company basically optimizes your website to keep it on the first page of search engines results in relation to the services you render.
SEO services are rendered by SEO companies using different strategies to achieve high rankings for client websites. Among the services of most SEO companies include:
of pay per click (PPC) techniques. Etc.
The services of an SEO
company will guarantee the following:
your website on search engine pages, it puts your business in a
position to attract visitors to your website, keeping the knowledge
of your website in
the mind of the audience, and new visitors to the website. It helps
advertise your brand.
the services an SEO
company will guarantee the generation of relevant traffic to your
bringing the target
audience to your website,
rather than unrelated traffic. Think having two thousand page visits
from the UK for a new mosquito repellent sold in Nigeria.
company will guarantee high return on investment with less
reach, site enhancement, content marketing, etc.
In selecting an SEO company, there are various factors to be considered, these include:
track record: In
selecting an SEO
is advised that you carry out
a thorough assessment
of the company’s past success stories, and level of experience in
handling SEO programs,
this can be gotten through going through the company’s case studies,
and other client’s reviews with regards
to how they have helped businesses achieve high rankings in the
to be charged: You
out the cost for rendering services, and how the payment will be
made to avoid issues that may lead to “work withholding”
as a result of default in payment.
the company’s client care policy. Do they
up-to-date with activities? Do they provide insight into the
workings? Are the bulk
satisfaction questions are being
strategies of the company with regards
to linking to other sites, and getting other site’s pages to link to
yours should be considered.
company should be able to identify, create, and if necessary,
suggest new keywords that will improve your site’s ranking on search
company should have certified professionals to handle their
operations. Perhaps a
couple of Google/Microsoft
certified professionals who
are qualified to
depending on the scale).
Seeking to maintain your company’s online image, you need only a professional’s touch. Hence the need for an SEO company, which is in many respects a sure route towards achieving your SEO objectives for your website.